Dallas, Texas 11/28/2013 (Financialstrend) – Challenging the virtualization biggies like Oracle Corporation (NYSE:ORCL) and VMware, Inc (NYSE:VMW), Amazon.com, Inc (NASDAQ:AMZN) has now entered the space with its very own virtualization software- WorkSpaces. This is desktop computing service on the cloud and is fully-managed. The company already has its existing cloud offerings but WorkSpaces definitely sits a few rungs higher on the ladder. It provides access to Windows 7 across laptops, desktops, Android devices and iPads which are definitely a lot of coverage.
Everything is on the cloud and managing the virtual machine via multiple devices is a breeze. For example, if you move away from your home or office PC you can begin where you left off- but this time on your tablet or Smartphone- isn’t that what convenience and innovation is all about?
Competition time
This new launch is a definite threat to VMware, Inc (NYSE:VMW) which pulls in a major chunk of its revenue from its desktop virtualization services. What will add muscle to Amazon.com, Inc (NASDAQ:AMZN)’s WorkSpaces is the lower cost factor- which is pegged much lower than the former’s service. In addition to this, WorkSpaces also offers diverse functionality via the four tiers it offers.
It has standard to Performance Plus levels that offer varying data storage and functionality. All the bundles that the company is offering are inclusive of Adobe Flash, Adobe Reader, Internet Explorer 9 and Firefox amongst other applications. Amazon.com, Inc (NASDAQ:AMZN)’s Web Services Sr vice-president, Andy Jassy said that it is not an easy task to set up virtual desktops and they are difficult to manage as well.
The hardware is something you have to be concerned about and that is what made the company think about whether there is a simpler way to launch a new product with fewer hassles. At the moment, WorkSpaces is in a limited preview phase and the company will begin admitting customers in phases over the following weeks said Jassy.
Something for everyone
Virtualization is not just something that tech geeks delve into. It is also not exclusive to those who operate hugely powerful servers. There is a little something for everyone in virtualization and not trying it out is about being left behind. Technically speaking, virtualization is about the functioning of 2 or more OS’s on one particular PC. To date, companies like Oracle Corporation (NYSE:ORCL) and VMware Inc (NYSE:VMW) have been frontrunners in this space.
Will Amazon make waves?
They have products that are used in servers and in workstations. Some of these are free-to-use while others are charged versions. The ones that are charged are used by large corporations that have a large amount of data to manage and find the cloud and virtualization the perfect solution for their storage issues. With its foray into this space, Amazon.com, Inc (NASDAQ:AMZN) has made a very smart move. If it plays its cards right and is able to maintain its product quality and consistency in services, it will definitely be assured of a sizeable chunk of the virtualization pie.
