Cemex SAB de CV (ADR)(NYSE:CX) reported that it is transforming the international building materials industry with the release of CEMEX Go. Combining company’s industry leadership with advanced digital innovation, CEMEX Go marks as a multi-device offering that gives a smooth experience for order placement, managing payments and invoices for company’s main products, including bulk and bagged cement, aggregates, ready-mix concrete and multi-products, and live tracking of shipments. CEMEX Go offers real-time, detailed data that customers require to accomplish more in less time, allowing them to have better control over their businesses.
Fernando A. Gonzalez, the CEO of Cemex, expressed that this release is the culmination of the initial step of this strategic measure and the hard work of their personnel. It also is a proof to their consumer-centric mindset and continuous focus on relentless improvement and innovation. CEMEX Go results in an experience for their consumers that is grander to anything that has been offered in the past and is the only stage of its kind currently presented in their industry.
Mr. Gonzalez added that CEMEX Go moves them closer to their consumers by being faster, more efficient and more transparent, which will allow greater productivity and pave way for new growth opportunities for their customers and for company. CEMEX Go has the potential to succeed in today’s dynamic and fast-paced market in the hands of customers.
Earlier this year, CEMEX introduced its open innovation and venture capital segment, CEMEX Ventures, which focuses on entrepreneurs, universities, engaging start-ups and other stakeholders anticipated to outline tomorrow’s construction ecosystem by facing the industry’s toughest problems. CEMEX Venture’s major activities would enrich the underway iterative nature of CEMEX Go, as it brings functionalities to further establish value for its customers in different and new ways. This commitment to innovation is evidence of how company will bring the international building materials segment into the interconnected age.