DraftKings (NASDAQ:DKNG) has partnered with the Premier Lacrosse League after launching its Casino product collection in collaboration with Hollywood Casino in Virginia.
Draftkings Partners with PLL on 2020 Summer Tournament
As part of the partnership with Premier Lacrosse League, DraftKings is now the designated Official Sports Betting Partner of the PLL and its upcoming championships scheduled for July 25 to August 9. Equally, it has been named the exclusive and sole Regulated Gaming Sponsor of the Summer Tournament. During the tournament, DraftKings will equally be PLL Analytics Presenting Sponsor across the PLL broadcasts.
DraftKings’ Chief Business Officer Ezra Kucharz indicated that the partnership with Premier Lacrosse League will help the Casino is expanding its sports offering. He added that the two companies share mutual appreciation for fan engagement and innovation. This collaboration will help the Casino offer its customers exciting and new ways of engaging o the platform. Kucharz continued that they will continue to offer customers the best games and the content they aspire to get. The companies partnered to create a lacrosse data analytics platform that will inform customers of main trends as well as discover lacrosse statistics.
DraftKings comes to West Virginia
The launch of DraftKings product collection at Charlestown Races includes the launch of a standalone Casino mobile app. Customers will also access the DraftKings Casino through the DraftKings Sportsbook mobile app and also featured online branded table games that include popular slot games, Three Card Poker, Blackjack, Keno, and Roulette. West Virginia joins Pennsylvania and New Jersey, where DraftKing Casino currently offers its casino games to customers. Customers in the Mountain State will now access a range of casino games through the DraftKings Casino mobile app or the Sportsbook application, where there is an embedded Casino platform.
DraftKings is dedicated to ensuring the wellbeing and safety of its clients and, as a result, has continued to prioritize responsible gambling. This is exemplified through its National Council on Problem Gambling Platinum membership. The organization addresses the needs of people affected by gambling and the problem of gambling addiction.