Dallas, Texas 01/13/2014 (FINANCIALSTRENDS) – Priceline.com Inc (NASDAQ:PCLN) for an online-travel company was found to lag in service, in a recent customer experience analysis by Forsee Research Firm. The company surveyed the markets for trends in highest customer experience for the holiday season, specifically for the shopping season.
Not surprisingly, the one retailer which showed highest customer experience satisfaction was Amazon along with L.L.Bean. However, with the holiday season seeing much shopping online, Priceline.com Incorporated (NASDAQ:PCLN) it appeared fell short of services.
Interestingly, on the in-store customer shopping satisfaction it was not the expected Apple Inc, which headed the list, but grocery chain – Publix – which had resounding feedback for delivery of customer experience. Walmart did notch up some good feedback to rise up the list, in the delivery of services over the mobile, segment.
Priceline.com Incorporated (NASDAQ:PCLN) one of the popular online travel companies in the US, which offers end-to-end travel arrangements it currently having tough stock market presence with prices seeing a downward slide of nearly 0.42%, trading at end of last closing at $1148.84. The company has a massive market cap of $59.08 billion and trade volume of 489,689 and EPS recorded at 34.50. Interestingly, PE stands at 33.30 and has 52-week high $1198.75 and $645.55 52-week low.
Priceline.com Incorporated (NASDAQ:PCLN) announced a new partnership with General Motors. Travellers will move higher into Chevrolet’s new infotainment forum – Chevrolet AppShop and the OnStar system- which will see that there is high potential alignment with priceline services such a ehotel booking and other high-end services.
In the past quarter Priceline.com has seen rapid increase in the number of customer’s buying online, with noted progress in the European markets, especially in mobile ordering and client servicing. The sales of its services have been substantial and as it continues to offer innovative complete in-line travel services, it perhaps needs to optimize its services delivery as well.