Dallas, Texas 04/15/2014 (FINANCIALSTRENDS) – Tripadvisor Inc (NASDAQ:TRIP) from the online flight booking services has today come a long way to become a crowd-backed, community endorsed travel and leisure industry benchmark.
Testimony of TripadvisorInc(NASDAQ:TRIP) growing influence in this industry was amply demonstrated with the 2014 Travellers’ Choice awards.
TripadvisorInc(NASDAQ:TRIP) annual benchmarking process of the best travel spots on the globe is well received not only by the travel industry but travellers themselves.
TripadvisorInc(NASDAQ:TRIP) has announced its short-list of most popular destinations, allowing the over $6 trillion strong industry to further grow.
TripadvisorInc(NASDAQ:TRIP) Chief Marketing Office, Barbara Messing reported that, “Our global travelers are the tastemakers for uncovering the best places to visit around the world.” The researchers have adopted advanced algorithms to collate and to analyse the big data that users have left behind on the website. The reviews were based on such parameters as quantity, quality as well as hotel ratings, attractions as well as restaurants in the region, over the past year.
Surprisingly, the best players were found to be – TripAdvisor Asian destinations in this year’s line-up. The top six destinations, were Asian, with Beijing, shanghai, as well as Siem Reap, and Hanoi moving high on the tracker list by over 10 places.
tripAdvisor Inc., holds a market capital of 11.34 billion and a Profit to Earnings ratio of 56.40. The EPS is 1.41, while the stock has been opening on the stock market at $80.15.
Recently, Priceline one of the largest online advertisers, has now sought the help of Trip Advisor’s online search engine to see higher results, over and above the poor results the online triumvirate –Facebook, Google and Twitter failed to deliver for Priceline. Though all of these search-ads based services clocked garnered high revenue, the results were nowhere near what Priceline expected.
